Boston Warehouse Trading Company offers numerous sell sheets to their buyers each year. As product offerings expand and change, sell sheets are a more practical way to feature product lines than printed catalogs. These are shared as a PDF with customers by the sales team.

BWTC maintains an expansive offering of housewares and decor products, so I streamlined the look for all sell sheets to build consistency in the BWTC brand. I photographed product samples, cleanly laid-out interior pages, and created cover images that pop. As effective merchandising, the covers were often used in Marketing materials and Social Media promotions.